Sports BettingLand-Based

OpenBet completes Loterie Romande sportsbook migration

OpenBet has brought Loterie Romande’s JouezSport sportsbook onto its platform across online betting, self-service terminals and 2,350 retail points of sale. Announced on October 15, 2026, the launch covers the operator serving Switzerland’s six French-speaking cantons. 

The migration replaces the previous FDJ Gaming Solutions platform, according to Gaming Intelligence. It transfers the existing sportsbook to OpenBet’s technology rather than introducing a new lottery operator or creating a separate betting brand.

A Cash Out feature was available through JouezSport’s digital channels at launch. Loterie Romande identified improving the experience across its betting channels as a focus of the platform change, according to the announcement published by the World Lottery Association.

Managed trading supports the digital and retail offering

OpenBet supplies managed trading services incorporating AI-enhanced odds and risk management. Its trading system also provides a single integration through which Loterie Romande can access multiple data suppliers, trading services and betting content. 

The launch forms part of OpenBet’s strategy to expand its work with lottery operators. SBC News reported that the supplier has made World Lottery Association members a specific commercial focus, with Loterie Romande’s migration extending that approach into French-speaking Switzerland. 

OpenBet says its technology and services support more than 20 lotteries worldwide. Loterie Romande CEO Jean-Luc Moner-Banet cited the supplier’s sportsbook experience and understanding of the operator’s requirements in explaining the selection, while the completed launch brings JouezSport’s online and physical distribution channels onto the same platform. 

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